The Small Business Owners Manual by author Joe Kennedy: Selected Readings in mp3 Podcast
Radio Show - Business Diseases, Cure Them or Die, on VoiceAmericaRadio
In this half hour show Joe and hosts Dr. Tom Rogers and Jim Velos cover a range of subjects, starting with the 3 biggest mistakes made by entrepreneurs, the importance of defining a Unique Selling Proposition (USP) and how this makes many other decisions much easier, various forms of small business financing and which ones are the most likely, how to network and find investors, what investors or lenders expect to see in a business plan, the importance of selling, selling and the importance of qualifying to not waste time and to optimize efforts, and finally how to capitalize upon the continuing boom in ecommerce sales.
